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- 95007968 contributor B7452225.
- 95007968 created "c1995.".
- 95007968 date "1995".
- 95007968 date "c1995.".
- 95007968 dateCopyrighted "c1995.".
- 95007968 extent "xx, 299 p. :".
- 95007968 identifier "0077078632 :".
- 95007968 isPartOf "McGraw-Hill marketing for professionals series".
- 95007968 isPartOf "McGraw-Hill marketing for professionals.".
- 95007968 issued "1995".
- 95007968 issued "c1995.".
- 95007968 language "eng".
- 95007968 publisher "London ; New York : McGraw-Hill Book Co.,".
- 95007968 subject "658.8/4 20".
- 95007968 subject "Database marketing.".
- 95007968 subject "HF5415.1265 .S743 1995".
- 95007968 subject "Telemarketing.".
- 95007968 subject "Telephone selling.".
- 95007968 title "Telemarketing in action : a handbook of marketing and sales applications / Michael Stevens.".
- 95007968 type "text".