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- 95019673 contributor B7466005.
- 95019673 contributor B7466006.
- 95019673 created "1996.".
- 95019673 date "1996".
- 95019673 date "1996.".
- 95019673 dateCopyrighted "1996.".
- 95019673 description "Includes bibliographical references and indexes.".
- 95019673 extent "ix, 386 p. :".
- 95019673 identifier "0805813918 (alk. paper)".
- 95019673 identifier 95019673-d.html.
- 95019673 isPartOf "Advertising and consumer psychology".
- 95019673 issued "1996".
- 95019673 issued "1996.".
- 95019673 language "eng".
- 95019673 publisher "Mahwah, N.J. : Lawrence Erlbaum Associates,".
- 95019673 subject "658.8 20".
- 95019673 subject "Communication in marketing Congresses.".
- 95019673 subject "HF5415.123 .I58 1996".
- 95019673 subject "Marketing Management Congresses.".
- 95019673 title "Integrated communication : synergy of persuasive voices / edited by Esther Thorson, Jeri Moore.".
- 95019673 type "text".