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- 95153478 contributor B7572826.
- 95153478 contributor B7572827.
- 95153478 contributor B7572828.
- 95153478 created "1995.".
- 95153478 date "1995".
- 95153478 date "1995.".
- 95153478 dateCopyrighted "1995.".
- 95153478 extent "135 p. ;".
- 95153478 identifier "0750619384".
- 95153478 identifier 95153478-d.html.
- 95153478 isPartOf "Marketing series (London, England). Practitioner.".
- 95153478 isPartOf "The marketing series. Practitioner".
- 95153478 issued "1995".
- 95153478 issued "1995.".
- 95153478 language "eng".
- 95153478 publisher "Oxford ; Boston : Butterworth-Heinemann,".
- 95153478 subject "Advertising media planning.".
- 95153478 subject "Communication in marketing.".
- 95153478 subject "HF5415.123 .L57 1995".
- 95153478 title "Integrated marketing communications / Ian Linton and Kevin Morley.".
- 95153478 type "text".