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- 96009732 alternative "What everyone in business needs to know to win today's American consumer".
- 96009732 contributor B7746838.
- 96009732 contributor B7746839.
- 96009732 created "c1997.".
- 96009732 date "1997".
- 96009732 date "c1997.".
- 96009732 dateCopyrighted "c1997.".
- 96009732 description "Includes bibliographical references (p. [278]-281) and index.".
- 96009732 extent "xvi, 288 p. ;".
- 96009732 identifier "0688148360".
- 96009732 issued "1997".
- 96009732 issued "c1997.".
- 96009732 language "eng".
- 96009732 publisher "New York : William Morrow & Co.,".
- 96009732 spatial "United States.".
- 96009732 subject "658.8/00973 20".
- 96009732 subject "Consumer behavior United States.".
- 96009732 subject "HF5415.1 .B44 1997".
- 96009732 subject "Marketing United States.".
- 96009732 title "Predatory marketing : what everyone in business needs to know to win today's consumer / C. Britt Beemer, with Robert L. Shook.".
- 96009732 title "What everyone in business needs to know to win today's American consumer".
- 96009732 type "text".