Matches in Library of Congress for { <http://lccn.loc.gov/96017188> ?p ?o. }
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- 96017188 contributor B7755473.
- 96017188 contributor B7755474.
- 96017188 created "c1996.".
- 96017188 date "1996".
- 96017188 date "c1996.".
- 96017188 dateCopyrighted "c1996.".
- 96017188 description "Includes bibliographical references and index.".
- 96017188 extent "xvi, 258 p., [2] leaves of plates :".
- 96017188 identifier "0077090020 (alk. paper)".
- 96017188 isPartOf "Marketing for professionals".
- 96017188 isPartOf "McGraw-Hill marketing for professionals series.".
- 96017188 issued "1996".
- 96017188 issued "c1996.".
- 96017188 language "eng".
- 96017188 publisher "London ; New York : McGraw-Hill,".
- 96017188 subject "658.8/343 20".
- 96017188 subject "Brand name products Management Case studies.".
- 96017188 subject "Brand name products Management.".
- 96017188 subject "Export marketing Management Case studies.".
- 96017188 subject "HD69.B7 H348 1996".
- 96017188 title "The reality of global brands : cases and strategies for successful management of international brands / Graham Hankinson and Philippa Cowking.".
- 96017188 type "text".