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- 96040984 abstract "Discusses the commercial aspects of professional sports, examining endorsement contracts, sponsorship, broadcasting rights, salaries, agents, and more.".
- 96040984 contributor B7783150.
- 96040984 created "c1998.".
- 96040984 date "1998".
- 96040984 date "c1998.".
- 96040984 dateCopyrighted "c1998.".
- 96040984 description "Discusses the commercial aspects of professional sports, examining endorsement contracts, sponsorship, broadcasting rights, salaries, agents, and more.".
- 96040984 description "Includes bibliographical references (p. 88-93) and index.".
- 96040984 extent "96 p. :".
- 96040984 identifier "0822533057".
- 96040984 issued "1998".
- 96040984 issued "c1998.".
- 96040984 language "eng".
- 96040984 publisher "Minneapolis : Lerner,".
- 96040984 spatial "United States".
- 96040984 subject "338.4/3796 20".
- 96040984 subject "GV716 .H8 1998".
- 96040984 subject "Professional sports Economic aspects.".
- 96040984 subject "Professional sports Marketing.".
- 96040984 subject "Sports Economic aspects United States Juvenile literature.".
- 96040984 subject "Sports Economic aspects.".
- 96040984 subject "Sports Marketing.".
- 96040984 subject "Sports United States Marketing Juvenile literature.".
- 96040984 title "A big ticket : sports and commercialism / Evaleen Hu.".
- 96040984 type "text".