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- 96147986 contributor B7866563.
- 96147986 created "c1994.".
- 96147986 date "1994".
- 96147986 date "c1994.".
- 96147986 dateCopyrighted "c1994.".
- 96147986 description "Includes bibliographical references and index.".
- 96147986 extent "xli, 463 p. :".
- 96147986 identifier "0132135620".
- 96147986 identifier "0724810943 :".
- 96147986 isPartOf "Competitive edge management series".
- 96147986 issued "1994".
- 96147986 issued "c1994.".
- 96147986 language "eng".
- 96147986 publisher "Sydney ; New York : Prentice Hall,".
- 96147986 subject "658.8 20".
- 96147986 subject "HF5415.1264 .W55 1994".
- 96147986 subject "Interactive marketing.".
- 96147986 title "Interactive marketing : how to use integrated offer-driven advertising, database marketing and sales promotion to create maximum action / Martin Williams.".
- 96147986 type "text".