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- 97016724 contributor B8043002.
- 97016724 contributor B8043003.
- 97016724 created "c1997.".
- 97016724 date "1997".
- 97016724 date "c1997.".
- 97016724 dateCopyrighted "c1997.".
- 97016724 description "Includes bibliographical references (p. 263-264) and index.".
- 97016724 extent "xiii, 274 p. :".
- 97016724 identifier "0240802020".
- 97016724 identifier 97016724.html.
- 97016724 identifier 97016724.html.
- 97016724 isPartOf "Broadcasting & cable series".
- 97016724 issued "1997".
- 97016724 issued "c1997.".
- 97016724 language "eng".
- 97016724 publisher "Boston : Focal Press,".
- 97016724 spatial "United States.".
- 97016724 subject "659.14/2 21".
- 97016724 subject "HF6146.R3 H39 1997".
- 97016724 subject "Market segmentation United States.".
- 97016724 subject "Radio advertising United States.".
- 97016724 title "Radio's niche marketing revolution : futuresell / Godfrey W. Herweg, Ashley Page Herweg.".
- 97016724 type "text".