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- 97021710 contributor B8048886.
- 97021710 contributor B8048887.
- 97021710 created "c1998.".
- 97021710 date "1998".
- 97021710 date "c1998.".
- 97021710 dateCopyrighted "c1998.".
- 97021710 description "Includes bibliographical references and index.".
- 97021710 extent "xvi, 776 p. :".
- 97021710 identifier "0471170690 (cloth : alk. paper)".
- 97021710 identifier 97021710-d.html.
- 97021710 identifier 97021710.html.
- 97021710 issued "1998".
- 97021710 issued "c1998.".
- 97021710 language "eng".
- 97021710 publisher "New York : Wiley,".
- 97021710 subject "658.8/3 21".
- 97021710 subject "HF5415.2 .A14 1998".
- 97021710 subject "Marketing research.".
- 97021710 title "Marketing research / David A. Aaker, V. Kumar, George S. Day.".
- 97021710 type "text".