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- 98008964 contributor B8326878.
- 98008964 contributor B8326879.
- 98008964 created "c1998.".
- 98008964 date "1998".
- 98008964 date "c1998.".
- 98008964 dateCopyrighted "c1998.".
- 98008964 description "Includes bibliographical references (p. 369-378) and index.".
- 98008964 extent "xxviii, 395 p. :".
- 98008964 identifier "0787909122 (acid-free paper)".
- 98008964 identifier 98008964.html.
- 98008964 identifier 98008964.html.
- 98008964 identifier 98008964.html.
- 98008964 isPartOf "Jossey-Bass nonprofit and public management series".
- 98008964 isPartOf "The Jossey-Bass nonprofit & public management series".
- 98008964 issued "1998".
- 98008964 issued "c1998.".
- 98008964 language "eng".
- 98008964 publisher "San Francisco, Calif. : Jossey-Bass Publishers,".
- 98008964 subject "069 21".
- 98008964 subject "AM5 .K68 1998".
- 98008964 subject "Museum attendance.".
- 98008964 subject "Museum finance.".
- 98008964 subject "Museums Marketing.".
- 98008964 subject "Museums Planning.".
- 98008964 title "Museum strategy and marketing : designing missions, building audiences, generating revenue and resources / Neil Kotler and Philip Kotler.".
- 98008964 type "text".