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- 98021676 contributor B8341626.
- 98021676 contributor B8341627.
- 98021676 created "1999.".
- 98021676 date "1998".
- 98021676 date "1999.".
- 98021676 dateCopyrighted "1999.".
- 98021676 description "Includes bibliographical references (p. 649-656) and index.".
- 98021676 extent "xxix, 670 p. :".
- 98021676 identifier "0256221332 (alk. paper)".
- 98021676 isPartOf "The Irwin/McGraw-Hill series in marketing".
- 98021676 issued "1998".
- 98021676 issued "1999.".
- 98021676 language "eng".
- 98021676 publisher "Boston : Irwin/McGraw-Hill,".
- 98021676 subject "658.8 21".
- 98021676 subject "HF5415 .D92 1999".
- 98021676 subject "Marketing.".
- 98021676 title "Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John Tanner.".
- 98021676 type "text".