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- 98906531 contributor B8597602.
- 98906531 created "c1998.".
- 98906531 date "1998".
- 98906531 date "c1998.".
- 98906531 dateCopyrighted "c1998.".
- 98906531 extent "xi, 162 p. ;".
- 98906531 identifier "8120314379".
- 98906531 issued "1998".
- 98906531 issued "c1998.".
- 98906531 language "eng".
- 98906531 publisher "New Delhi : Prentice-Hall of India,".
- 98906531 spatial "India.".
- 98906531 subject "Direct marketing India.".
- 98906531 subject "HF5415 .D327 1998".
- 98906531 subject "Target marketing India.".
- 98906531 title "Marketing mantra : the real story of direct marketing in India / Vaswar Das Gupta.".
- 98906531 type "text".