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- 99514094 contributor B8837982.
- 99514094 created "1998.".
- 99514094 date "1998".
- 99514094 date "1998.".
- 99514094 dateCopyrighted "1998.".
- 99514094 description "Includes bibliographical references (p. [263]-278).".
- 99514094 extent "x, 287 p. :".
- 99514094 identifier "3484340495 (alk. paper)".
- 99514094 isPartOf "Medien in Forschung + Unterricht. Serie A, 0174-4399 ; Bd. 49".
- 99514094 issued "1998".
- 99514094 issued "1998.".
- 99514094 language "ger".
- 99514094 publisher "Tübingen : M. Niemeyer,".
- 99514094 spatial "Germany.".
- 99514094 subject "HE8700.9.G4 W96 1998".
- 99514094 subject "Television advertising Germany.".
- 99514094 subject "Television broadcasting Germany.".
- 99514094 subject "Television comedies Germany.".
- 99514094 subject "Wit and humor in advertising.".
- 99514094 title "Werbespot als Fernsehtext : Mimikry, Adaptation und kulturelle Variation / Eva Lia Wyss.".
- 99514094 type "text".